Posters for Pet Adoption Awareness
In a perfect world, animals would be free to live their lives to the fullest: raising their young, enjoying their native environments, and following their natural instincts. However, domesticated dogs and cats cannot survive "free" in our concrete jungles, so we must take as good care of them as possible. People with the time, money, love, and patience to make a lifetime commitment to an animal can make an enormous difference by adopting from shelters or rescuing animals from a perilous life on the street.
One of the most amazing creations on earth are the animals. They are important for the continuous cycle of the ecosystem. They provide balance in the environment like us people. When these animals become closer to humans they will eventually become our pets and considered as Best Friends. These pets give us a relief on a busy day when we get home. They provide us a way to escape from the burden and pressure of this world. Pets to some can be a family when everybody on their relatives and friends abandoned them. And some consider their pets as heroes on the darkest and dangerous times of their lives. “For over 30 years, Best Friends Animal Society has been running the nation’s largest no-kill sanctuary for companion animals and building effective programs that reduce the number of animals entering shelters.”
Project Duration:
Summer 2018
Key fact
o You will save a life.
o You just might meet your best friend.
Target Audience
o Children (young Generation)
Problem the poster must solve
Best Friends believes every animal is an individual and deserves to be treated as such. No matter what the animal’s history is, we’ve proven through our work over the years that every animal deserves, at the very least, an opportunity to be evaluated and given the opportunity to overcome any undesirable behaviors.
Advertising Objective:
o To treat all living things as we ourselves would wish to be treated.
o To demonstrate compassion and respect for all living creatures.
Message to be communicated (most important massage):
o We help the world see how important animals are to all of us.
o If having a soul means being able to feel love and loyalty and gratitude, then animals are better off than a lot of humans.
o Adopt the Fun
o Adopt the Circus
o Adopt the Dance